Websites: What You Need to Know
Websites: The Basics Websites are as necessary to your business as a phone number, whether you’re brick and mortar or exclusively online. WordPress is the best solution for a small business website, as it allows you to retain control over your site and make...
Keywords Aren’t Just For SEO
If you spend time with a search engine optimization (SEO) expert, they’ll tell you to come up with 10 – 15 marketing keywords that you want to be found for online. FYI, I know very little about SEO and I value my clients enough to refer them to a real...
How to Understand Your Customers and Increase Sales
If you’d like to increase sales, I have an exercise for you. I want you to begin to define your avatar(s). You may have more than one, in fact, you probably will. Wait – what’s an avatar? You may also have heard them referred to as personas. Same thing....
Do I Need to Blog? Yes. Here’s Why.
I get this question often from clients who don’t think they have the time to write original content: Do I need to blog? My answer is nearly always the same: Yes. Yes, and yes. Why is Blogging So Important? Google. I’m really talking about all search...
WordPress Photo Gallery: Create Your Own Responsive Gallery
Here’s how to add a WordPress photo gallery for your blog or website; it’s free and easy to do with WordPress’ Jetpack plugin. The photo gallery Jetpack creates is clean and attractive and performs beautifully on mobile devices. It’s...
How to Create a WordPress Post: Video
This video shows you step by step how to create a WordPress post. In the course of my WordPress web design work, I spend a lot of time doing orientation and WordPress training for my clients. I always want to leave them feeling confident about owning their website —...
The Top 10 WordPress Questions My Clients Ask
I work with WordPress a lot. I design and build websites for clients and coach them on how to edit and add content to their sites. As I work with users of many different levels of experience, I take note of their WordPress questions, as it’s hard for me to...
Cool WordPress Plugin: Widget Clone
I love a cool WordPress plugin. This one solves a small but annoying issue with widgets. Now that most modern WordPress themes allow for multiple sidebars, it’s a pain to have to rebuild the widgets. This plugin adds a simple link to clone the widget and place...
How to Choose a WordPress Theme: 12 Tips
Finding the right WordPress theme can be an exhausting process. Here are 12 tips to help you make a wise theme decision.
