Best Apps for Small Business: Bear

Best Apps for Small Business: Bear

The best apps for small business are easy to use, lightweight, and affordable. I love trying new apps that make me more productive and Bear is one of my new favorites. I heard about it several weeks ago. It’s similar in some ways to one of my perennial favorites,...
Email Personalization: Be Relevant

Email Personalization: Be Relevant

Two terms you’ll hear a lot when you read about email marketing are email personalization and segmentation. What do they mean, what should you do with them, and how can they help you increase response to your email messages? I’m going to answer these questions...
7 Small Business Holiday Marketing Tips

7 Small Business Holiday Marketing Tips

It’s time to start thinking about holiday marketing for your small business. In fact, if you’re just starting to plan your holiday marketing, you’re behind. According to Crowdspring, the holiday months drive 30 percent more revenue for e-commerce...