Smallbiz

How to Understand Your Customers and Increase Sales

By | 2017-07-18T22:57:53+00:00 June 12, 2017|Categories: Marketing|Tags: , , , , , , |

If you'd like to increase sales, I have an exercise for you. I want you to begin to define your avatar(s). You may have more than one, in fact, you probably will. Wait - what’s an avatar? You may also have heard them referred to as personas. Same thing. You are putting yourself in the [...]