Instagram video newcomer IGTV has just been released and is waiting for your content. I tried it out a few minutes ago on my personal account (because my friends will forgive me for looking foolish if need be). I haven’t spent much time on the platform watching videos yet, but I’m also not normally […]
I noticed this morning I had a link in my email window to try the new Gmail interface. I’ve been reading about it for a couple of weeks, and, as always, I’m excited to try something new.
Even though I don’t have the Snooze feature yet (I read somewhere that it’s being rolled out), I like […]
Online reviews are a fact of business life. Like it or not, your customers are free to express themselves where it concerns your product or service. There’s little you can do to prevent negative reviews other […]
If you’ve read anything about online marketing in the past few years, you know that you need a blog. You need a blog to draw traffic to your website, to help your audience see your more […]
WordPress users, I’m not trying to turn you into a coding ninja nerd — but I do want to show you that there are times it’s just simpler if you know a little bit of the […]
Websites are as necessary to your business as a phone number, whether you’re brick and mortar or exclusively online. WordPress is the best solution for a small business website, as it allows you to retain control over your site and make changes as […]
Yes, Instagram marketing can make it difficult to share your content, as, unlike other social platforms, you can’t post a link in an Instagram caption. Here’s how I get around this.
I set up a page called My Instalanding here on […]
If you spend time with a search engine optimization (SEO) expert, they’ll tell you to come up with 10 – 15 marketing keywords that you want to be found for online. FYI, I know very little about SEO and I value my clients enough to […]
You’ve just written a business report, blog post, news article, copy for your website or marketing piece, and you’re ready to hit Publish. But wait — are you sure your copy is error free?
Every word you publish under your name or the name […]
Our lovely (but overgrown) azaleas
Small business growth is a bit like gardening. Sometimes you have to prune to stay healthy and flourish.
Do you ever feel like work isn’t fun anymore?
When I first started freelancing, I felt the need to say yes to every […]
I get this question often from clients who don’t think they have the time to write original content: Do I need to blog? My answer is nearly always the same: Yes. Yes, and yes.
Google Calendar is an essential productivity app that keeps you on top of events and tasks in work and life. In this video I’ll show you how to use the app to keep track of personal and business appointments, set up reminders so you don’t forget important tasks and events, and get calendars from other […]