Email Marketing — What You Need to Know

By | 2017-06-27T16:03:24+00:00 June 27, 2016|Categories: Blog, Marketing|Tags: , , , , , , |

Email marketing is one of the best ways to connect with your audience, whether you're looking for sales, donations, or prospects, or just staying front of mind. When you're invited into someone's inbox (and you should always be an invited guest), it's a personal, one-on-one connection. At the moment they are looking at your message, [...]

Snapchat: Where It’s At

By | 2017-05-23T20:19:22+00:00 March 14, 2016|Categories: Blog|Tags: , , , |

  If you have teenage or young adult children or grandchildren, you’ve likely at least heard about Snapchat. With more than 100 million users, it’s the fastest-growing social network, which means you need to know about it. Snapchat is becoming increasingly popular with brands and marketers, many of whom provide fresh visual content on a [...]

Resolve to Learn These 10 Basic Tech Skills in 2016

By | 2017-05-23T20:19:43+00:00 January 4, 2016|Categories: Blog|Tags: , , , |

If you're making resolutions (and who isn't?), add these basic tech skills to your list. They'll be quick to learn and will enhance your productivity. Take advantage of your email signature. Don’t miss the opportunity to reinforce your branding every time you send an email. Things to include: Your website, social media profiles, short tagline [...]

Periscope: Social Media in Real Time

By | 2017-05-23T20:22:44+00:00 April 17, 2015|Categories: Blog|Tags: , , , |

Have you used Periscope? It's a relatively new app that lets you "broadcast" (their term) what's going on in your world. It's real time, and your followers can indicate that they like your video by touching the screen, which produces tiny hearts that flow up from the bottom of the screen.

Yik Yak: What Parents Need to Know

By | 2017-05-23T20:23:25+00:00 January 30, 2015|Categories: Blog|Tags: , , , |

If you have kids or grandkids in high school or college, chances are they’ve heard of this mobile app. Yik Yak allows users to post anonymous statuses and search by location — so you’ll see posts from anyone in your area, about a one-and-a-half-mile radius. Be prepared if you’re going to play around with it — much [...]

The Latest Technology — Through the Years

By | 2016-07-27T19:36:20+00:00 June 1, 2013|Categories: Blog|Tags: , , |

I'm a sucker for the technology, even when it's analog. Here's a look at the latest technology through the years. 1980s: DayTimer I was one of DayTimer's best customers. It started in the mid-80s. It was the calendar/organizer I'd been looking for all my life. I started with the pocket size, then progressed to a [...]

Load More Posts