Social Media Management
About Me and Social Media
I’ve been active on social media since 2007, only a year after Twitter came into existence. Since then I’ve guest taught social media at a local community college, spoken at numerous local and regional conferences, and led social media programs for nonprofits, small businesses and solopreneurs.
Social media management is a critical piece of any marketing program. It’s not a nice-to-have, it’s a necessity. Hubspot estimates that 71 percent of your potential customers are more likely to purchase based on social media referrals.
How it Works
I offer both Basic and Daily social media packages. The basic packages are tiered based on the number of social networks you choose.
Basic packages include posts on each social network you choose 15 times each month, roughly every other day. You can choose whichever days work best for you.
Rates are based on client-provided content; you tell me what to post. For example, you may be running a special sale; you provide details and I tailor it for your social posts. You provide images and an idea of what you’d like to communicate and I’ll do the copywriting.
I offer content curation as an add-on. This involves researching your industry, finding and posting content that is helpful for your customers and prospects, and writing posts without you providing copy.
Custom artwork can be created both for your social profiles and for individual posts as an add-on. This might be an image with text over it announcing a special event or sale, or a cover or profile image. I’ll source the image, create a custom graphic, post it for you, and send you a file to keep.
All packages include a monthly report with analytics.
I look forward to working with you and helping you grow your business through social media.
Basic Social Media Packages
- BASIC 1: 15 Posts/Month on 1 social network
- BASIC 2: 30 Posts/Month on 2 social networks*
- BASIC 3: 45 Posts/Month on 3 social networks*
- BASIC 4: 60 Posts/Month on 4 social networks*
- BASIC 5: 75 Posts/Month on 5 social networks*
Daily Social Media Packages
- DAILY 1: 30 Posts/Month on 1 social network
- DAILY 2: 60 Posts/Month on 2 social networks*
- DAILY 3: 90 Posts/Month on 3 social networks*
- DAILY 4: 120 Posts/Month on 4 social networks*
- DAILY 5: 150 Posts/Month on 5 social networks*
*One-time setup with profile audit, audience research, and virtual social media strategy meeting
*Content curation and custom social media images available as add-ons