How We’ll Work Together
First, I’ll do a comprehensive audit of your current marketing strategies and online presence. We’ll keep what’s working well and focus on areas that need improvement. I’ll look at:
- Your website — design and copy.
- Social media presence..
- Print and collateral materials.
- Advertising and promotions.
- Your blog.
Customized Marketing Plan
I’ll consider your budget, personnel, time, and other resources as I build a customized marketing plan that considers the unique needs of your business. It will include suggestions for changes and improvements to your website, social media, and other marketing materials.
We’ll meet virtually to discuss the plan and any necessary changes or adjustments. Once the plan is approved, we can work together in a way that works best for you.
How Do You Want to Execute Your Plan?
Option 1: Done for You
This is for you if you just don’t have time for marketing and want to outsource. I’ll follow the plan we’ve agreed on and carry it out for you. I can write blog and social media posts, monitor social channels, and reply to and engage with commenters on your behalf if you like.
Option 2: I’ll Coach You as You Execute the Plan on Your Own
You’d rather do it yourself. That’s cool. I’m happy to coach you through it. I’ll answer any questions you may have and guide you through the process during coaching sessions that fit your schedule. We can schedule them regularly or on an as-needed basis, whatever works best for you.
Either way we work, I’ll stay in touch with you regularly and report back with detailed results so that we know it’s working.
- Marketing strategy, planning, execution, and reporting.
- Social media strategy.
- Social media management (includes posting).
- Content creation and curation.
- Copywriting and editing.
- Website design and creation.
- Coaching and consulting on marketing, social media, and WordPress.
- Mobile-friendly WordPress website design.
- WordPress website maintenance.