Writing

brand style guide
Blog

Why You Need a Brand Style Guide

Do you use a brand style guide for your written content? If so, good for you. If not, I hope by the time you finish this post you’re convinced to consider it.

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commonly misused words
Blog

Commonly Misused Words

24 Words to Watch Out For These are the most commonly misused words I see online. This post is a quick guide to the correct

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Apps & Tools

Writing Tool: Expresso

Writing for the internet requires the ability to make a point quickly. Readers are busy and stressed, there is far too much noise online, and

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Marketing

Facebook: It's Copywriting

If you own a business, or work for a nonprofit or church, it’s likely you’re an administrator for at least one Facebook page. As it’s

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