Social Media Does Not Disconnect Us.

social-networking-featured

I don’t usually rant, but I do reserve the right to. So here it is. I’m really sick of hearing people say social media causes us to be disconnected. I’ll answer that with two words: Bull. Crap. Obviously there are times when we become engrossed in our smart phones and should pay more attention to [...]

Mobile Marketing Goodness: Chili’s

mobile-marketing-chilis

It’s easier than ever to use QR codes in marketing, but just because you can doesn’t mean you should. We recently ate at our local Chili’s and I was impressed with their mobile campaign. The takeaways: You can’t have just one. Multiple codes make the menu almost interactive. In addition to the sangria video, there [...]

Infographic: Social Timing

social-media-timing

Interesting how time of day affects response on social media channels. This reminds us that social interaction — online and off — doesn’t necessarily confine itself to the nine-to-five schedule. What’s your experience with timing?

Killed by Tech

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I remember my parents shelling out big bucks for Encyclopedia Brittanica. I used to travel for business and had a huge atlas I depended on daily. Phone book — I throw them away now. I’m not sure my kids (19 and 23) have ever heard a busy signal. I do miss my Day-Timer just a [...]

Are We Obsessed With Facebook?

Obsessed-with-facebook

I’m guilty of a couple of these … checking Facebook on my phone before I get out of bed: yeah. I don’t think I talk to more people online that I do in real life, but I do talk to people on Facebook that I wouldn’t talk to in real life — friends who live [...]