social media strategy | online communications | blog consultation and design
These statistics on blogging are hard to believe, but they’ve been widely cited from reliable sources. I always advise the nonprofits and small businesses I work with to blog for this reason. The benefits are obvious, so why doesn’t everyone have a blog? I think it’s far more intimidating that it has to be. I [...]
A Facebook friend asked for opinions about Pinterest the other day. My comment was “Meh.” Yes, I have pinboards and I do post things and sometimes peruse others’ pins, but it hasn’t captured my attention as much as it has some of my friends’. It’s interesting if you’re feeling crafty, looking for new recipes or [...]
I don’t usually rant, but I do reserve the right to. So here it is. I’m really sick of hearing people say social media causes us to be disconnected. I’ll answer that with two words: Bull. Crap. Obviously there are times when we become engrossed in our smart phones and should pay more attention to [...]
Last week I had occasion to search a fairly large number of websites for vital information. All I needed was a street address. Not only were the street addresses not easy to find on many of the sites, they were buried two or three pages deep and, on a couple of sites, nonexistent. These were [...]
Interesting how time of day affects response on social media channels. This reminds us that social interaction — online and off — doesn’t necessarily confine itself to the nine-to-five schedule. What’s your experience with timing?
iPad2: One Week Later: I know most people do the unboxing post much sooner, bu ... posted on March 19, 2011 
Mobile Marketing Goodness: Chili’s: It's easier than ever to use QR codes in marketing, but ... posted on January 18, 2012 
Social Media Does Not Disconnect Us.: I don't usually rant, but I do reserve the right to. So ... posted on February 14, 2012 
TechCamp Presentation: Put Your Best Foot Forward Online: Last week I posted a teaser for my presentation at Tech ... posted on May 12, 2012 
Technology for Everyone: TechCamp Memphis: I love a good geek conference. Call it an unconference, ... posted on April 11, 2012 
Devotional written for Memphis Center for Urban Theological Studies In 1953, a three-man company set out to create a rust-prevention solvent and degreaser for the aerospace industry. They failed 39 times. On the 40th attempt, they arrived at just the right water displacement formula, which eventually made its way into aerosol cans as the popular [...]
